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Join William Blair, the Premier Global Partnership.
The Senior Events Producer – Equities will lead and coordinate event strategy, preparation and execution activities for Equities high profile, C-suite, in-person and virtual conferences, and upscale events that support business objectives and drive revenue. Apply best practices throughout all phases of event project management to ensure best in class, memorable and productive client experiences. Ensure effective integration between BMC teams and Equities staff in identifying target clients and audiences, content development, material production and event delivery. Develop tools and processes to facilitate the successful and efficient execution of William Blair marketing events. Identify appropriate performance measures, collect feedback and assess effectiveness of events. Recommend and implement changes or enhancements to workflows, deliverables and event components based on assessment results. Resolve escalated event preparation and execution issues.
Responsibilities May Include But Are Not Limited To
- Lead and coordinate William Blair premier event preparation activities targeted to investors, C-suite, and high-profile clients for the Equities team. Ensure alignment with established project plans. Drive the on-time, successful delivery of all event materials and components.
- Creative leader with in-depth knowledge of exclusive venues, event themes, bespoke programming, business content and world class speakers; willingness to try new ideas and challenge the status quo; proficient in planning in-person and virtual events.
- Develop tools and processes to facilitate the efficient execution of William Blair marketing events. Establish workflows for event components such as intake of event information, client profiling, invitation distribution, event material preparation and production, signage, shipping, participant check in and other day of event execution activities.
- Maintain current knowledge of events marketing and project management best practices and apply them throughout all phases of event preparation and execution. Ensure all event activities are consistent with William Blair marketing strategies and brand image.
- Review event materials and components for accuracy and quality. Ensure proper review and approvals of content and materials.
- Identify potential risks that may impede the success of marketing events. Proactively address these risks to avoid problems. Develop contingency plans for dealing with event issues. Serve as a resource for resolving escalated events issues. Report issues that may risk event success to stakeholders.
- Partner with execution team and other resources toward successful execution of events.
- Liaise with Client Events Director on strategy and budget for high-profile events.
- Evaluate the effectiveness of marketing events in achieving desired client experiences and business objectives. Identify appropriate performance measures, collect feedback and assess effectiveness of events. Report analysis findings to management.
- Recommend and implement changes or enhancements to workflows, deliverables and event components based on assessment results.
- Ensure all activities are following applicable compliance rules, regulations, policies and procedures.
- Utilize WRIKE project management tool to organize and track status of deadline driven tasks and activities.
- Additional responsibilities as requested.
Qualifications
- Bachelor's Degree in Marketing related field required; Master’s Degree preferred
- 6-9 years of experience in events marketing required; financial services industry experience preferred
- Strong events marketing skills
- Strong project management and prioritization skills, including use of project management technology tools
- Strong written and verbal communication skills
- Strong ability to adapt to changing situations and apply critical thinking to solve issues
- Strong presence and ability to build relationships and collaborate cross-functionally
- Knowledge of events marketing best practices
- Attention to detail and quality
- Proficiency in Microsoft Office, Salesforce, Cvent, WRIKE
A reasonable estimate of the current base salary range at time of posting is below. Base salary does not include other forms of compensation or benefits. Actual base salary within the specified range is based on several factors, including but not limited to applicant's skills, prior relevant experience, specific degrees and certifications, job responsibilities, market considerations and, if applicable, the location of the position.
This role is eligible for either a discretionary annual bonus (based on company, business unit and individual performance) and/or commission-based incentives.
Our featured benefit offerings include medical, dental and vision coverage, employer paid short & long-term disability and life insurance, 401(k), profit sharing, paid time off, Maven family & fertility benefit, parental leave (including adoption, surrogacy, and foster placement), as well as other voluntary benefits.
Salary Range
$91,000—$115,200 USD
About Our Firm
William Blair strives to attract qualified candidates who specialize in investment banking, investment management, private wealth management, and other strategic resource groups. We are committed to empowering our colleagues to deliver client success and engage in our communities. Our firm has delivered trusted advice for nine decades, continuing to deepen our expertise and relationships across asset classes and markets throughout North America, Europe, Asia, and Australia. We provide advisory services, strategies, and solutions to meet clients’ evolving needs amid dynamic market conditions and varying industries. What sets us apart is that we are an independent partnership, with colleagues who have unique experiences, perspectives, and backgrounds. We empower our people to bring their best thinking so we can deliver the tailored, thoughtful work and problem-solving abilities that our clients expect. We invite you to learn more about us by visiting
williamblair.com.
William Blair is an equal opportunity employer. It complies with all laws and regulations that prohibit discrimination in employment practice because of race, color, religion, creed, ancestry, marital status, gender, age, national origin, sexual orientation, unfavorable discharge from the military service or on the basis of a physical or mental disability that is unrelated to the employee's ability to perform the duties of the job applied for. EOE m/f/d/v
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