Smarter, Faster, and as always - First. That's our philosophy. Bloomberg Media empowers global business leaders with breaking news, expert opinion and proprietary data distributed on every platform, across every time zone. Like our products and solutions- our teams are agile, dynamic, and innovative. We work hard, and we work fast - while keeping up the quality and accuracy for which we're known. It's what keeps us inventing and reinventing, all the time. Our culture is wide open, just like our spaces. We challenge each other. And through our countless volunteer projects, we help bring out the best in our communities as around us, too. You can do amazing work here. Work you couldn't do anywhere else. It's up to you to make it happen.
The Role
We’re seeking a highly-motivated Integrated Marketing Manager to join our brand and GTM team, which is responsible for our consumer brand, and the development, execution and measurement of our full-funnel of consumer marketing
campaigns from brand through to demand, across all channels. In this role, you’ll support the design and management of our consumer marketing program across paid and owned media channels. You’ll work with partners across the company to design innovative marketing strategies for new and existing products, and work hand-in-hand with our creative team to launch outstanding campaigns which hit our objectives.
You'll make sure we get our campaigns done, and done right.
We’ll Trust You To
Manage delivery of our marketing campaigns from end-to-end: across a wide range of products & business objectives - from our biggest launch moments to tactical promotions
Own our marketing calendar: coordination across marketing channel owners to keep the marketing calendar up to date and hitting our objectives; and communicate with wider stakeholders
Lead our reporting on holistic campaign performance, driving best-in-class measurement in collaboration with our Martech team
Coordinate with the newsroom, our digital product team, and other partners across the business to make sure we’re bringing the best of our product to audiences
Provide thoughtful recommendations to improve integrated campaign performance using data and feedback
You’ll Need To Have
5+ years experience in marketing, either in-house or in an agency - media industry or digital subscription experience a bonus but not required
Experience managing marketing campaigns for different objectives from upper to lower funnel, and for a variety of products
Tight-knit collaboration skills and the ability to manage multiple projects at once in a fast-paced environment
Strong project management skills and organization - experience working with project management tools is a bonus
Strong analytical skills; demonstrated ability to find insights within reporting and clearly communicate them to stakeholders
Ability to brief our data team to get the reporting which will give you these insights, as well as conduct analysis yourself - this requires confidence in MS Excel, and GA4
Excellent communication and stakeholder management skills
A passion for the news and media
If This Sounds Like You
Apply if you think we're a good match. We'll get in touch to let you know that the next steps are, but in the meantime feel free to have a look at: https://www.bloomberg.com/company/careers/working-here/media/?tactic-page=588594
Bloomberg is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of age, ancestry, color, gender identity or expression, genetic predisposition or carrier status, marital status, national or ethnic origin, race, religion or belief, sex, sexual orientation, sexual and other reproductive health decisions, parental or caring status, physical or mental disability, pregnancy or maternity/parental leave, protected veteran status, status as a victim of domestic violence, or any other classification protected by applicable law.
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