The Company
High-growth AI and technology platform serving institutional clients in financial services. (asset managers, investment banks, private credit, and other sophisticated investor groups)
Responsibilities
- Lead and execute marketing strategy across brand, content, and go-to-market initiatives
- Develop asset-class-specific messaging for institutional investor audiences
- Partner with product, sales, and leadership teams to position complex financial technology solutions
- Create thought leadership, case studies, and client-facing marketing materials
- Drive demand generation through digital campaigns, events, and industry presence
- Support product launches, feature rollouts, and strategic partnerships
- Manage external agencies and ensure consistent brand positioning
- Track and report on marketing performance and ROI
Requirements:
- 8+ years of marketing experience within financial services, asset management, or fintech
- Demonstrated understanding of investment products and asset classes (e.g., equities, fixed income, private credit, alternatives)
- Experience marketing to institutional or sophisticated investor audiences
- Strong written and verbal communication skills with the ability to translate complex concepts clearly
- Proven ability to collaborate with senior stakeholders in a fast-paced environment
- Experience supporting technology-driven or data-focused products preferred